LOROETU is a Milanese brand born in 2010 by 2 sisters founders which aims to create authentic and intentionally simple silver 925 jewels with a freshly refined design. LOROETU has been opening a new avant-garde in the jewelry system, many jewelry brands have taken inspirations from LOROETU creative mood and philosophy in these years. LOROETU creations are expression of an artistic universe where the balanced linearity of shapes conveys universal messages – the latter often physically engraved on the former. They are labelled gioielli ribelli -rebel jewels- because they have a voice and bear opinions of their own, often suggesting alternative thinking.

They open up one’s imagination and emotional response by carrying statements of awareness which reacquaint humanity with universal values, where the nature is the main character. The creative and the executive team is composed by
 Sabrina Pria Dolfini creative director and designer and Monica Pria Dolfini creative goldsmith and designer. Believing in a kind world of peace this brand was born to make everybody be happy: too noble for anger. LOROETU Jewellery stands for harmonious synergies to create a unique communication style for a fresh and re-energised Made in Italy brand.